WCPE in the News

WEB RADIO LISTENING INDEX RISES THIRD STRAIGHT WEEK, REPORTS MEASURECAST

PORTLAND, Ore., May 20, 2002 - MeasureCast, Inc. (www.measurecast.com), the first company to provide Internet radio broadcasters with next-day streaming audience size and demographics data, today announced that Internet radio stations continue to stream more hours of entertainment and news to a growing worldwide audience.

The MeasureCast Internet Radio Listening IndexŞ -- a representation of the trend in Total Time Spent Listening (or the total number of hours streamed) across a spectrum of on-line stations measured by MeasureCast - rose one percent during the week of May 6-12. Internet radio is steadily building a devoted following around the world. Since Jan. 6, 2002, the MeasureCast index has more than doubled, rising 118%. Since January 2001, the index has increased 628%. The week of May 6 saw 13 of the top 25 stations measured by MeasureCast stream more hours of entertainment than they did the week before. And 11 stations enjoyed larger audiences.

Click below for the full Measurecast press release, and to see WCPE's placement in MeasureCast's May 20th rankings:
http://www.measurecast.com/news/pr/2002/pr20020520.html

Note:
MeasureCast currently only measures WCPE's Real Audio & Windows Media streams. Listening hours for WCPE's QuickTime and MP3 streams are not included in their report.

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