WCPE in the News

RADIO INDEX SLIPS AS AFTRA CONTRACT DRIVES STATIONS OFF-LINE

PORTLAND, Ore. April 17, 2001 - MeasureCast, Inc., the first company to provide Internet radio broadcasters with next-day audience size and demographics reports, today announced that the total number of hours streamed by on-line broadcasters measured by MeasureCast declined nearly five percent during the week of April 9 - 15, due largely to stations temporarily pulling their broadcasts off the Internet as a result of the AFTRA (American Federation of Television and Radio Artists) Recorded Commercials Contract, which requires advertisers to pay a higher fee if ads originally recorded for radio are played over the Internet.

Click below for the full Measurecast press release, and to see WCPE's placement as the only classical radio station in MeasureCast's April 17, 2001 rankings:
http://www.measurecast.com/news/pr/2001/pr20010417.html

Note:
MeasureCast currently only measures WCPE's Real Audio stream (hosted by Real Broadcast Network). Listening hours for WCPE's Windows Media and QuickTime streams are not included in their report.

Back to WCPE in the News

Home | Listen | Programs | Classical Facts | Arts Calendar | WCPE Membership | People | About Us | Quarter Notes | WCPE News | What You're Saying | Contact Us | Site Map